Miller based the “We Can Do It!” poster on a United Press International picture taken of Geraldine Doyle working at a factory. At the time of the poster’s release the name “Rosie” wasn’t associated with the picture; that came later when a popular patriotic song called “Rosie the Riveter” was released and Norman Rockwell painted his Rosie the Riveter.
Left: J. Howard Miller’s “We Can Do It!”
Right: Norman Rockwell’s “Rosie the Riveter”
